Place Category: Fast Food
When Chipotle opened its first restaurant in 1993, the idea was simple: show that food served fast didn’t have to be a “fast-food” experience. Using high-quality raw ingredients, classic cooking techniques, and distinctive interior design, we brought features from the realm of fine dining to the world of quick-service restaurants.
Over 23 years later, our devotion to seeking out the very best ingredients we can–raised with respect for animals, farmers, and the environment–remains at the core of our commitment to Food With Integrity. And as we’ve grown, our mission has expanded to ensuring that better food is accessible to everyone.